Blog ideas for small businesses

Blog ideas for small businesses

So you know the benefits of regular blogging (the chance to offer an insight into your business, increased engagement with your customers, ready-made content for future social media posts…) but what happens when you’re stuck for blog ideas? This happens to the best of...
The homeschooling juggle

The homeschooling juggle

For the last 18 months I’ve freelanced for an international homeschooling college. With over 100 of us in the business, we all work from home, with teams occasionally meeting face to face. We have remote working nailed. I’ve sometimes envied the flexibility and...
What’s your business story?

What’s your business story?

It can be tough being an independent business. There’s likely to be numerous other businesses selling similar products and services. So how do you stand out from the crowd? What differentiates you from your competitors? What will make your potential customers...
Writing an effective press release

Writing an effective press release

Does sending out a press release feel a bit passé to you? Landing coverage in traditional press can still reap big rewards and it’s free publicity so independent businesses listen up! If you’ve got an exciting event or venture planned, reach out to journalists but...