by Danielle Hilton | Aug 12, 2020 | embracing change, marketing
For many of us September evokes ‘back to school’ feelings, of fresh starts, reenergised and raring to go after summer breaks. This year is going to feel very different, though I imagine the back to school feelings will be amplified; excited and anxious in equal...
by Danielle Hilton | Jun 20, 2020 | Media
Doing a radio interview, whether live or pre-record, can be a little daunting. Lots of my clients regularly undertake radio interviews and like a few pointers. Here’s some of the tips I share: Put yourself in the listener’s shoes. Who’s listening to this station? What...
by Danielle Hilton | Jun 3, 2020 | Social Media
We all know hashtags are important when it comes to putting our content out there on social media. It improves your visibility and can lead to greater engagement. But are you using them effectively? What’s in a hashtag anyway? Well quite a lot actually. If you use...
by Danielle Hilton | May 18, 2020 | Copywriting
So you know the benefits of regular blogging (the chance to offer an insight into your business, increased engagement with your customers, ready-made content for future social media posts…) but what happens when you’re stuck for blog ideas? This happens to the best of...
by Danielle Hilton | Apr 20, 2020 | marketing
How can I market my business during the coronavirus? Many small business owners are asking themselves this very question. While some have it cracked others are still wondering if they should be doing any marketing at all? First off, you should definitely still be...